What is cultural tourism?
Practice of travelling to experience historic and cultural attractions to learn about a community’s heritage in an enjoyable and educational way Visits by persons from outside the host community motivated wholly or in part by interest in historical, artistic, scientific or lifestyle/heritage offerings of community, region, group or institution Cultural tourism gives visitors the opportunity to understand and appreciate the essential character of a place and its culture as a whole, including: history, people and their lifestyle, cultural diversity, arts, food, local products, social economic and political structures, landscape… Cultural tourism is one of the largest and fastest-growing global tourism markets. Culture and creative industries are increasingly being used to promote destinations and enhance their competitiveness and attractiveness. Many locations are now actively developing their tangible and intangible cultural assets as a means of developing comparative advantages in an increasingly competitive tourism market place, and to create local distinctiveness in the face o globalization. The Impact of Culture on Tourism examines the growing relationship between tourism and culture, and the way in which they have together become major drivers of destination attractiveness and competitiveness.